Velvet Taco
Also in September, Connecticut-based private-equity firm L Catterton announced an undisclosed “significant strategic growth investment” into Velvet Taco, a four-unit chainlet launched by Twin Peaks parent Front Burner Restaurants. From morning until the wee hours, the hip concept offers WTF (Weekly Taco Feature) specials and globally inspired tacos in varieties such as tikka chicken and falafel.
L Catterton is currently searching for a CEO to lead Velvet Taco and grow the brand in new and existing markets; the chain now operates in Chicago as well as Dallas, Houston and Fort Worth, Texas, and plans to further expand in the state through Austin this winter. The firm has invested in about a dozen other restaurant brands, including fast casuals like Mendocino Farms, Snap Kitchen and Piada Italian Street Food.