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DIRECTV FOR BUSINESS℠

DIRECTV FOR BUSINESS℠

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DIRECTV for BUSINESS℠ entertainment packages are designed to support the unique demands of multi-location businesses. You can get everything you need—from exclusive sports coverage to the simplicity of having one provider for all of your locations. 

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Technology

How live sports piracy can affect businesses

In the streaming age, it’s not uncommon for many consumers to watch shows and events together—sharing access to a streaming platform with friends and family is nothing new. However, when a business ow...

Technology

Prepare for college basketball watch parties with top entertainment investments

Driving sales during special events, offering great deals on drinks and food and—of course—making sure there’s reliable broadcasting of the games is critical. Heres’ a few ways restaurants can set themselves apart from the competition—and ensure a great experience for basketball fans all season long.

Premium, live sports content in bars and restaurants is a huge draw—guests gather to watch their favorite teams play and order snacks, drinks and meals during their often multi-hour visits. In short, it’s a huge opportunity for operators, and having a reliable provider is key.

It’s no secret that sports bring big business to restaurants and bars. Customers gathering to watch a favorite team square up against a rival, planning an outing for the Big Game or meeting at happy hour to cheer on local underdogs are cornerstones for operators.

As consumers prioritize social responsibility, restaurant operators can appeal to them by choosing their suppliers, media providers and more carefully and strategically.

When it comes to television programming and sports in restaurants, the benefits are undeniable: Customers come in for specific programming they want to see, often bringing bigger dining parties, spending more and leaving more satisfied overall.

When strategizing for fall and winter promotions, restaurants should be sure to include sports programming in their offerings. Happy hour deals may draw people in, but quality programming on televisions will encourage guests to indulge in more appetizers and another round (or two) and more.

Here are three things foodservice operators should consider when selecting an entertainment provider.

As consumers return to their pre-pandemic routines of dining out and enjoying time in restaurants with friends and loved ones, they are not just looking forward to enjoying favorite meals, but also the experience.

For operators, the opportunity is huge—updating menus, ensuring safety and creating a special, exciting atmosphere are three big ways that restaurants can appeal to consumers who are ready to socialize.

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