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Benita Gingerella

Senior Editor

Articles by
Benita Gingerella

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Financing

Chuy’s to reinvest in marketing and off-premise due to tax break

The chain says it will pour $1.5 million into those areas this year.

Financing

Shake Shack set to speed up growth in 2018

The chain plans to open between 32 and 35 new domestic units in the next year.

Beverage

Restaurants bulk up their bar menus

Expanded drink lists cater to consumers' knowledge and interests.

Marketing

9 ways restaurants are mixing up Valentine’s Day offers

Operators are putting their own spins on the standard romantic dinner.

Marketing

7 marketing opportunities in February

Make the most of February with these marketing occasions.

Operations

Finally, food safety watchdogs pledge to collaborate

Restaurants could be a beneficiary of a partnership agreement struck yesterday by two of the three agencies charged with protecting the food supply. The collaboration promises to bolster the nation's safeguards, particularly for produce.

Operations

How restaurants are forecasting customer traffic

Operators use both high- and low-tech methods to beat the weather woes.

4 marketing opportunities in January

Make the most of the new year with these occasions ripe for restaurant marketing.

Consumer Trends

What can the restaurant industry expect in 2018?

The editors of Restaurant Business venture some guesses.

Emerging Brands

Diners’ picks of 2017’s 100 best restaurants

OpenTable diners reveal which restaurants won them over this year.

Marketing

Top 5 marketing moments of 2017

These marketing mishaps and wins left a mark on operators and consumers.

Marketing

KFC overhauls its e-commerce store for the holidays

KFC fans will have a change to grab a variety of KFC-themed merchandise starting at $4.

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